Pricing that fits your team

Soosh plans are set up for each business, based on your team and how you use WhatsApp. Talk to our sales team and we'll put together a quote. WhatsApp message charges come from Meta, and AI features use a prepaid wallet you control.

What you pay for

Three separate things, so you always know who is charging you and why.

Your Soosh plan

Set up with our sales team for your business: how many people answer, how many WhatsApp numbers you run, and which features you use.

Talk to sales

WhatsApp messages

Charged by Meta, per template message delivered, by category and country. Replies inside the 24-hour window are free. Meta bills your WhatsApp Business Account, not Soosh.

How campaign pricing works

AI usage

Paid from a prepaid Soosh wallet: AI bot replies, customer memory and AI help for agents. Set a monthly limit; there's no AI key to set up.

How billing works

Get a quote in one email

Tell us a little about your team and we'll come back with a plan and get your workspace set up.

Contact sales

What we'll ask

  • How many people will answer chats and calls
  • How many WhatsApp numbers you run
  • Whether you need the chatbot and AI answers
  • How many customers you send campaigns to
  • Whether you'll take WhatsApp calls
  • Whether you need the API, webhooks or single sign-on

Pricing FAQ

How much does Soosh cost?

Soosh plans are set up for each business, based on your team, your WhatsApp numbers and the features you need. Talk to our sales team at support@soosh.io for a quote. On top of your plan, Meta charges for WhatsApp template messages, and AI features are paid from a prepaid Soosh wallet.

Does Soosh charge for WhatsApp messages?

No. Meta sets the price of WhatsApp business messages and bills the payment method on your WhatsApp Business Account directly. Your Soosh wallet doesn't pay for messages, and campaigns keep sending whatever its balance is.

What does Meta charge for?

Meta charges for each template message delivered. The price depends on the template's category (marketing costs the most, utility and authentication less) and the customer's country. Replies inside the 24-hour window are free, and so are utility templates sent while that window is open.

How do I know what a campaign will cost?

Soosh shows an estimated cost before you send a campaign, worked out from each customer's country and Meta's rate for the template's category. The estimate is the most it can cost; you pay nothing for messages that fail.

How are AI features paid for?

From a prepaid Soosh wallet, once AI charging is on for your workspace. It pays for AI bot replies, customer memory updates, and AI help for agents like reply suggestions, rewriting and translation. You can set a monthly limit, and top up by card, UPI and other methods, or automatically from a saved card.

Do I need my own AI account or API key?

No. AI answers use Soosh AI, so there's no AI account or key to set up.

What happens if the wallet runs out?

AI pauses, and nothing else stops. Chats keep arriving, your team can still reply, and messages, campaigns and calls keep working. The bot sends its fallback message instead of an AI answer until you add money.

Talk to our sales team

Write to support@soosh.io and we'll get you a quote.

Contact sales